Web-based outliner for managing information using infinitely nested bulleted lists.
Lack of simple, hierarchical tools for managing projects, notes, and information overload.
Lack of simple, hierarchical tools for managing projects, notes, and information overload.
Infinitely nested, zoomable bulleted lists in a minimal single-page web app.
Infinitely nested, zoomable bulleted lists in a minimal single-page web app.
Appears active as of 2026 based on recent blog posts and ongoing operations.
Appears active as of 2026 based on recent blog posts and ongoing operations.
WorkFlowy is a web-based outliner designed for efficient information management. It features a simple, text-based nested list interface that allows users to organize thoughts, projects, and notes hierarchically. Created by Jesse Patel and Mike Turitzin, the tool emerged from frustrations with traditional project management software and has maintained a dedicated user base since its inception.
At its heart, WorkFlowy revolves around a zoomable, hierarchical list structure. Users can create nested bullets that expand or collapse, enabling focus on specific sections while retaining context of the broader outline. This single-page application provides a seamless experience with no client-to-server latency, a pioneering aspect when launched. The interface mimics a single piece of paper, promoting an uncluttered workspace for capturing stray ideas and structuring complex information.
The concept originated in 2008 when Jesse Patel sought a hierarchical solution for project management needs. Self-taught in programming, Patel prototyped early versions, refining the tool through iterations including a shift to a text-document metaphor. By 2010, Patel and Turitzin, through Y Combinator, launched the product publicly, gaining rapid traction with over 10,000 signups shortly after coverage in TechCrunch and Lifehacker. Development has been managed within WorkFlowy itself from the outset, showcasing its utility for creators.
WorkFlowy operates on a freemium model, offering basic functionality for free with premium features available via subscription. This approach supports broad accessibility while funding ongoing enhancements. The tool's minimalistic design has earned praise for elegance, contributing to its cult-like following among writers, researchers, and productivity enthusiasts.
Users leverage WorkFlowy for outlining novels, managing tasks, and collaborative note-taking. Features include infinite nesting, search capabilities, and sharing options. Its straightforward design avoids unnecessary complexity, focusing on core outlining power. The application supports web, desktop (Windows, MacOS, Linux), and mobile platforms, with additions like templates, wiki-style links, and daily summaries enhancing versatility.
Founders Jesse Patel and Mike Turitzin, both Stanford alumni, drove initial growth. Turitzin contributed extensively to code, design, and operations before selling most of his stake in 2017 to pursue new ventures, while the company remained healthy. A small team continues maintenance, with evidence of active development through blog interviews and feature updates.
WorkFlowy distinguishes itself with pure hierarchical focus, contrasting feature-heavy alternatives. Its longevity underscores enduring appeal for users prioritizing simplicity and speed in information organization. Based on available information, it sustains operations without major pivots or closures.
WorkFlowy is a web-based outliner designed for efficient information management. It features a simple, text-based nested list interface that allows users to organize thoughts, projects, and notes hierarchically. Created by Jesse Patel and Mike Turitzin, the tool emerged from frustrations with traditional project management software and has maintained a dedicated user base since its inception.
At its heart, WorkFlowy revolves around a zoomable, hierarchical list structure. Users can create nested bullets that expand or collapse, enabling focus on specific sections while retaining context of the broader outline. This single-page application provides a seamless experience with no client-to-server latency, a pioneering aspect when launched. The interface mimics a single piece of paper, promoting an uncluttered workspace for capturing stray ideas and structuring complex information.
The concept originated in 2008 when Jesse Patel sought a hierarchical solution for project management needs. Self-taught in programming, Patel prototyped early versions, refining the tool through iterations including a shift to a text-document metaphor. By 2010, Patel and Turitzin, through Y Combinator, launched the product publicly, gaining rapid traction with over 10,000 signups shortly after coverage in TechCrunch and Lifehacker. Development has been managed within WorkFlowy itself from the outset, showcasing its utility for creators.
WorkFlowy operates on a freemium model, offering basic functionality for free with premium features available via subscription. This approach supports broad accessibility while funding ongoing enhancements. The tool's minimalistic design has earned praise for elegance, contributing to its cult-like following among writers, researchers, and productivity enthusiasts.
Users leverage WorkFlowy for outlining novels, managing tasks, and collaborative note-taking. Features include infinite nesting, search capabilities, and sharing options. Its straightforward design avoids unnecessary complexity, focusing on core outlining power. The application supports web, desktop (Windows, MacOS, Linux), and mobile platforms, with additions like templates, wiki-style links, and daily summaries enhancing versatility.
Founders Jesse Patel and Mike Turitzin, both Stanford alumni, drove initial growth. Turitzin contributed extensively to code, design, and operations before selling most of his stake in 2017 to pursue new ventures, while the company remained healthy. A small team continues maintenance, with evidence of active development through blog interviews and feature updates.
WorkFlowy distinguishes itself with pure hierarchical focus, contrasting feature-heavy alternatives. Its longevity underscores enduring appeal for users prioritizing simplicity and speed in information organization. Based on available information, it sustains operations without major pivots or closures.
Freemium
Freemium
Individuals, writers, researchers, and teams needing structured note organization.
Individuals, writers, researchers, and teams needing structured note organization.
Recent blog interview on workflowy.com.
Hiring: unknown
Recent blog interview on workflowy.com.
Hiring: unknown
