Subsets

Subsets offers a cutting-edge lifecycle growth platform designed specifically for consumer subscription businesses. This platform provides an AI-driven decision-making layer that integrates with existing growth stacks, empowering teams to automate and expand lifecycle experimentation. Subsets enables the orchestration of personalized user journeys and the measurement of impact across key metrics such as retention, engagement, and lifetime value (LTV), all without requiring extensive engineering resources. Subsets is trusted by prominent consumer subscription businesses including The Atlantic, NBCUniversal, Daily Mail, Matas Group, and Hearst. Based in Copenhagen, Subsets emerged from Y Combinator's Summer 2023 batch in San Francisco, having secured $6.1 million in funding.