We let you know where to go and what to get once you get there.…
Company was acquired
Event Year: 2012
Company was acquired
Event Year: 2012
GraffitiGeo was designed as a platform for users to share concise reviews of restaurants. Users could provide quick feedback through a simple "thumbs up" or "thumbs down" system, offering a streamlined alternative to more extensive review sites like Yelp. Functioning as a "Digg for the world," the service allowed users to submit reviews and votes via its iPhone application or directly through the GraffitiGeo homepage.
The homepage displayed a real-time feed of recent user comments and provided profiles for each restaurant, aggregating all votes and comments. A notable feature was a heatmap that visually represented popular locations within a user's current area, enabling quick identification of local hotspots.
GraffitiGeo incorporated a gamified element, awarding points for checking into specific locations, similar to Foursquare. Users accumulated points for various actions, such as voting on restaurants or leaving comments. Upon reaching a certain point threshold, users could initiate a "mob" and invite friends to participate. Mobs allowed friends to combine their points to acquire virtual territory corresponding to actual city blocks. When someone voted on a restaurant within that block, the mob gained "street cred." This introduced a team-based dynamic to the platform, though the mechanics could initially be somewhat complex.
GraffitiGeo was designed as a platform for users to share concise reviews of restaurants. Users could provide quick feedback through a simple "thumbs up" or "thumbs down" system, offering a streamlined alternative to more extensive review sites like Yelp. Functioning as a "Digg for the world," the service allowed users to submit reviews and votes via its iPhone application or directly through the GraffitiGeo homepage.
The homepage displayed a real-time feed of recent user comments and provided profiles for each restaurant, aggregating all votes and comments. A notable feature was a heatmap that visually represented popular locations within a user's current area, enabling quick identification of local hotspots.
GraffitiGeo incorporated a gamified element, awarding points for checking into specific locations, similar to Foursquare. Users accumulated points for various actions, such as voting on restaurants or leaving comments. Upon reaching a certain point threshold, users could initiate a "mob" and invite friends to participate. Mobs allowed friends to combine their points to acquire virtual territory corresponding to actual city blocks. When someone voted on a restaurant within that block, the mob gained "street cred." This introduced a team-based dynamic to the platform, though the mechanics could initially be somewhat complex.
Total Raised: Unknown (Y Combinator backed)
Last Round: Summer 2009
Total Raised: Unknown (Y Combinator backed)
Last Round: Summer 2009
Consumer
Consumer
Consumer -> Content
Consumer -> Content
Team size: 2
Hiring: No
Team size: 2
Hiring: No
