AI-powered social media manager that automates brainstorming, content creation, editing, scheduling, and management for DTC brands.
DTC brands and marketing teams struggle with time-consuming social media tasks like content creation, editing, scheduling, and management across platforms, diverting focus from core growth activities.
DTC brands and marketing teams struggle with time-consuming social media tasks like content creation, editing, scheduling, and management across platforms, diverting focus from core growth activities.
AI platform that automates end-to-end social media workflows: brainstorming, generating branded visuals and captions, editing, scheduling, and providing insights from one dashboard.
AI platform that automates end-to-end social media workflows: brainstorming, generating branded visuals and captions, editing, scheduling, and providing insights from one dashboard.
Pivoted from a neobank for freelancers and creatives to an AI social media management platform for DTC brands.
Event Year: 2021
Pivoted from a neobank for freelancers and creatives to an AI social media management platform for DTC brands.
Event Year: 2021
Leveraged insights from creative workflows and marketing automation needs discovered during initial fintech development.
Leveraged insights from creative workflows and marketing automation needs discovered during initial fintech development.
Friz is an AI-driven platform designed to streamline social media management for direct-to-consumer (DTC) brands. It automates key workflows including content brainstorming, creation, editing, and scheduling across multiple platforms. Originally rooted in fintech, Friz pivoted to address marketing challenges faced by brands and creative teams[1][2][3].
The platform enables users to generate contextual posts and ads tailored to specific audiences and industries. From a simple prompt, Friz produces visuals and captions aligned with a brand's style. Users can manage their entire social media calendar from one interface, connecting accounts for seamless scheduling.
Friz is an AI-driven platform designed to streamline social media management for direct-to-consumer (DTC) brands. It automates key workflows including content brainstorming, creation, editing, and scheduling across multiple platforms. Originally rooted in fintech, Friz pivoted to address marketing challenges faced by brands and creative teams[1][2][3].
The platform enables users to generate contextual posts and ads tailored to specific audiences and industries. From a simple prompt, Friz produces visuals and captions aligned with a brand's style. Users can manage their entire social media calendar from one interface, connecting accounts for seamless scheduling.
SaaS subscription
SaaS subscription
Direct-to-consumer (DTC) brands and marketing teams
Direct-to-consumer (DTC) brands and marketing teams
Interviews and product mentions in 2024 podcasts.
Hiring: unknown
Interviews and product mentions in 2024 podcasts.
Hiring: unknown
Key capabilities include:
Key capabilities include:
Friz acts as an AI co-pilot, replacing traditional manual processes. Brands can set up in minutes and have a social media calendar ready in about an hour. This frees marketing teams for higher-value activities like customer engagement and events[3][4].
Friz acts as an AI co-pilot, replacing traditional manual processes. Brands can set up in minutes and have a social media calendar ready in about an hour. This frees marketing teams for higher-value activities like customer engagement and events[3][4].
Currently focused on Meta platforms (Facebook and Instagram), Friz plans to add more channels based on user feedback. It integrates AI models for image generation, text brainstorming, and workflow automation, remaining agnostic to specific models for flexibility[3][4].
Currently focused on Meta platforms (Facebook and Instagram), Friz plans to add more channels based on user feedback. It integrates AI models for image generation, text brainstorming, and workflow automation, remaining agnostic to specific models for flexibility[3][4].
The tool provides performance insights using general industry benchmarks, helping brands identify high-performing content types. Future enhancements include enterprise-level model training and privacy-focused features[3].
The tool provides performance insights using general industry benchmarks, helping brands identify high-performing content types. Future enhancements include enterprise-level model training and privacy-focused features[3].
Co-founded by Nirali Zaveri and Ash Rhazaly in Singapore, Friz participated in Y Combinator's W21 batch. The pivot from fintech stemmed from understanding freelancer workflows and the need for efficient marketing tools[1][2][3].
Co-founded by Nirali Zaveri and Ash Rhazaly in Singapore, Friz participated in Y Combinator's W21 batch. The pivot from fintech stemmed from understanding freelancer workflows and the need for efficient marketing tools[1][2][3].