Freshpaint

Freshpaint empowers healthcare organizations to achieve HIPAA compliance across their websites and marketing technology stack. The platform addresses the inherent challenge of utilizing contemporary analytics and marketing tools, which often necessitates the sharing of sensitive, HIPAA-regulated data. Freshpaint streamlines the complex process of data transfer while implementing robust controls to manage the flow of sensitive patient information to various third-party marketing applications. By providing this critical data infrastructure, Freshpaint safeguards patient privacy and simultaneously enables marketing teams to effectively promote access to healthcare services.